Digital Communications Specialist

Portland Art Museum | Portland, OR

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Posted Date 11/16/2021
Description

The Portland Art Museum and Northwest Film Center (referred to as Museum) invites applications for the position of Digital Communications Specialist. The Digital Communications Specialist role creatively and strategically builds a more connected digital identity for the Portland Art Museum and Northwest Film Center. The role requires a passion for storytelling, staying up to date with emerging social media trends, and finding new ways to reach people.

As the digital communication point person, this role develops, manages, and executes communications strategies through social media, email, and other platforms, ensuring that our digital footprint aligns with and supports our mission, vision, values, and reputation. As a member of the marketing team, the role collaborates with internal departments and outside partners to increase connectivity, organically grow social media content, and refine our online presence.

Essential Duties & Responsibilities

Social media

  • Develop a comprehensive social media strategy for the Museum and Film Center, both together and distinct in their brand personalities.
  • Manage all aspects of social media for all Museum and Northwest Film Center channels including but not limited to:
    • Planning, drafting, copy-editing, and posting content in collaboration with many departments and outside partners.
    • Edit and design basic images and video, with assistance from the Creative Director and Media Producer as needed.
    • Monitor and respond to comments and questions, and uphold the Museum’s social media guidelines.
    • Develop an influencer network of social media users who are connected with the Museum and Film Center and can be advocates - sharing content, news, and experiences to their own diverse networks.
    • Seek ways to incorporate a diverse range of voices from within the organization when planning content.
    • Uphold and incorporate accessibility guidelines for social media, including, but not limited to image descriptions and captions.
    • Produce and share regular social media reports and highlights.
    • Explore and recommend additional social media channels for the organization to join.

Email Marketing

  • Manage, create, and improve key email marketing initiatives including:
    • The weekly e-news, stand-alone announcements, and other occasional emails.
    • Recommend ways to use the features available in the Mail Chimp system for greater impact.

Blog and Website

  • Produce posts for the blog primarily with pre-approved content.
  • Serve as the liaison to the web architect on content updates.

Secondary or Additional Responsibilities

  • Support the communications team as needed for press events, visiting photographers, and other busy time periods.
  • Assist Museum staff in marketing or communications requests as needed.
  • Perform other related duties as assigned.

Supervisory Responsibilities

  • This role does not have any direct reports.
  • This role does lead the work of others in that digital and social media content is collaborative in nature and this role will need to be able to ask for what they need and work with a number of departments on logistics and approvals.

Institutional Responsibilities

  • Support the Museum’s mission, vision, and core values of creativity, connection, equity, learning, accessibility, and accountability.
  • Contribute to and support the PAM strategic plan, annual priorities, and institutional initiatives such as diversity, equity, inclusion, and access.
  • Contribute to a positive organizational culture based on mutual respect, a spirit of collegiality, cooperation, and openness to many perspectives.
  • Participate in a culture of ongoing learning, collaboration, innovation, creativity, and community engagement.
  • Use the equity lens in decision-making. Promote equity and inclusion goals and have a “people first” mindset.

Required Knowledge & Skills

  • Excellent written communication skills, including comfort with basic grammar and understanding of equity, inclusion, and accessibility in the written and spoken word.
  • Demonstrated skills on major social media platforms such as Facebook, Instagram, and Twitter.
  • Hands-on experience using email marketing platforms, and a good grasp of email marketing best practices.
  • Experience thinking strategically and executing tactics aligned to communication goals.
  • Collaborative nature, able to work with a diverse array of people.
  • Work independently and also as part of the larger communications team.
  • Project management skills and utilize project management tools like Trello.
  • Experience with social media scheduling and listening tools such as Buffer and Cision.
  • Creative and curious.
  • Knowledge of Google Workspace products is preferred but not required.

Education, Formal & Informal Experience, Training Required, Certification, Etc.

  • Bachelor's degree in communication, journalism, marketing, art, film, or related field OR equivalent combination of education and experience.
  • 3-5 years previous experience in a social media, marketing, journalism, or communications role.
  • Experience working for a public organization is preferred but not required.
  • Experience in social media management for accounts with more than 50,000 followers is preferred, but not required.

Job Conditions

  • Monday - Friday 9 a.m. - 5 p.m.
  • Occasional evening or weekend hours.
  • Extensive computer use and use of Google platforms, online tools, and device-based tools required for the job.
  • Phone reimbursement.
  • Partial work-from-home schedule is available.

Physical Activities

  • Continuous sitting in an office environment
  • Occasional standing and walking; inside the office and to event locations
  • Continuous use of fingers; high computer and phone use, office supplies
  • Continuous repetitive motions of hands/wrists; high computer and phone use, office supplies
  • Frequent grasping/handling of devices such as phones
  • Frequent talking in course of work
  • Lift/carry/push/pull up to 20lbs items such as brochures, files, etc.
  • This list does not represent a complete representation of all physical requirements


Company Description

COVID-19 Information

The current COVID-19 crisis has resulted in severe and unprecedented disruptions to revenue generation at the Museum. Currently, the Museum has recently reopened to visitors and the Institution is running on reduced staffing levels. The task ahead is not easy, but a challenge our staff are taking on with a deep commitment to the mission. The successful incumbent in this role will be willing to enter the situation with energy, flexibility, and a vision to overcome obstacles. This position requires a desire for understanding and adhering to COVID-19 safety protocols set forth by the Museum at all times. Masks are required indoors per the state mandate. In addition, the Museum’s intent is to move toward requiring COVID-19 vaccinations for staff with verification of vaccination status. Accommodations available for staff under the ADA.

Equity, Inclusion and Accommodation

The Museum and Film Center strives to be an inclusive institution that facilitates respectful dialogue, debate, and the free exchange of ideas. With a deep commitment to artists – past and present – and freedom of expression, the Museum and Film Center’s collections, programs and staff aspire to reveal the beauty and complexities of the world, and create a deeper understanding of our shared humanity. We are a Museum for all, inviting everyone to connect with art through their own experiences, voices, and personal journeys. We are committed to advancing equity and inclusion by creating a diverse and inclusive workplace. We will continue learning as we work to evolve as an Institution, recognizing that this journey has no end and our commitment must remain. We have an active equity team currently engaged in a journey to examine our internal culture and the work we do through an equity lens. We look forward to having all colleagues join and contribute to this important work. Learn more at https://portlandartmuseum.org/portland-art-museum-announces-equity-statement/.

The Museum and Film Center are equal opportunity employers, committed to a policy of non-discrimination in employment on any basis including age, sex, color, race, creed, national origin, religion, marital status, sexual orientation, gender identity, political belief, disability or any other legally protected status. We are committed to the full inclusion of all qualified individuals. As part of this commitment, will ensure that persons with disabilities are provided reasonable accommodations to participate in the application, interview, and hiring process. Alternative formats of this application are available upon request. If reasonable accommodation or an alternative form of this application are needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact Human Resources at hr@pam.org or 503.276.4358.

About the Portland Art Museum

Founded in 1892, the Portland Art Museum is one of the oldest art museums in the United States and the oldest in the Pacific Northwest. The Museum’s collection of 42,000 objects reflects the history of art from ancient times to today. The collection is distinguished for its holdings of arts of the native peoples of North America; modern and contemporary art; Asian and American art; photographs, prints, and drawings; and English silver.

With more than 112,000 square feet of gallery space, the Museum ranks in the top 25 museums in the country with the most gallery and exhibition space. An active collecting institution, the Museum dedicates 90 percent of its gallery space to its permanent collection. In addition to its permanent collection, the Museum is recognized for its special exhibitions and intimate exhibition series, including the APEX program, a contemporary art series, and presentations in the Gilkey Center galleries.

Annual membership consists of 16,000 member households, representing more than 92,000 individuals. More than 350,000 visitors are welcomed annually, including more than 50,000 schoolchildren.

The Museum’s annual operating budget is approximately $13.5 million.

About the Northwest Film Center

The Museum's sister organization, established in 1971, the Northwest Film Center is a Portland, Oregon-based year-round organization and space where artists and audiences explore our region and the world through cinema and cinematic storytelling in all its forms.

Our mission is to expand the reach of cinema as an art form and challenge for whom, by whom, and how stories can be told. Through our screenings, events, guest speaker programs, classes, and workshops, audiences and artists form vital connections that bind our community and encourage a more vibrant, accessible, and diverse media-arts ecosystem.

The Northwest Film Center acts as an advocate for pioneering filmmakers and artists, giving a platform to voices that might not otherwise be heard and serves as a catalyst for cultural appreciation, conversation, collaboration, and community-building around new ways of seeing locally and globally. For more information, visit www.nwfilm.org.



Benefits

  • This role is exempt/salaried full-time.
  • Budgeted compensation is within pay grade I, $48,412 min - $56,875 mid - $65,356 max, depending on experience. Based on 35 hour week
  • Eligible for a $500 hiring bonus to new hires who join the team October 1, 2021 - January 31, 2022, and stay with the Museum 6+ months.
  • Health Care (medical, dental, vision, pharmacy)
  • Life Insurance (employer-paid life, AD&D, and long-term disability insurance & employee-paid voluntary life and short-term disability)
  • Retirement (401k plan, after 12 months service and a minimum of 1000 hours)
  • Paid Time Off (6 paid holidays, 2 floating holidays to allow employees to meet their own religious observances and uphold value of equity and inclusion, vacation time, sick time, jury duty, and bereavement leave)
  • Flexible spending accounts
  • Employee assistance program: free, confidential counseling for employees and family
  • Discounted TriMet or C-Tran passes
  • Bike to work benefit
  • Complimentary admission to the Museum for employee and guest(s) accompanied by you
  • Access to Museum lectures and programs
  • Discounts at Museum Shop
  • R.E.A.P (Reciprocal Employee Attraction Pass) card for full and part-time employees, providing free general admission to local destinations
  • Affinity groups -- BIPOC & White Learning Space
    • Buddy system for BIPOC new hires
    • Annual BIPOC TLC retreat


Application Process for Digital Communications Specialist

To apply online visit: www.portlandartmuseum.org/careers follow the link to create a profile. Resumes received without completed employment application will not be considered. For questions or accommodation please contact hr@pam.org.

Please attach a cover letter and in addition, we ask that applicants answer the questions within the application. The Museum engages an equity hiring committee to review applications.

Please do not delay in applying. We are looking for an incumbent to begin this role as soon as possible.

Closing date: Friday 12/14/2021, 5:00PM PST.



Listing Type
Jobs
Categories
Communications | Marketing | Public Relations
Position Type
Full Time
Employer Type
Direct Employer
Salary
$48,412 min - $56,875 mid - $65,356 max

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