Multimedia Communications Specialist

POSITION SUMMARY: Supports the development of the Gresham-Barlow School District’s high-quality communication, consistently branded documents, and marketing programs internally and externally to ensure that staff and families are kept informed of District and school news, events, activities, and District-wide programs. Assists with day-to-day operations of social media, video production, collateral development, content creation, general office tasks, contact management, partnership and relationship development and event planning.

MINIMUM QUALIFICATIONS:
Education, Training, Experience, Licensure and Certification 

• Valid Oregon Driver’s License
• Reliable transportation and evidence of car insurance
• Criminal Justice Fingerprint Clearance
• Current First Aid/CPR Card

SKILLS & KNOWLEDGE OF:

• Proficient oral and written communication skills
• Knowledge of Macintosh operating systems
• Experience with Adobe Creative Cloud applications such as Photoshop, Illustrator,
• InDesign, and Premiere Pro
• Experience in graphic design for both digital and print media
• Experience in communications/public relations, marketing, graphic design, social media, videography and/or other related disciplines
• Experience implementing coordinated strategies to enhance communications with all stakeholders using a variety of media
• Ability to respond effectively to multiple conflicting priorities, continuously prioritizing and reprioritizing projects and situations and to respond to unexpected changes.
• Has demonstrated ability to effectively utilize time and to accomplish tasks and has demonstrated ability to work independently without supervision as well as work effectively in a team setting
• Experience working in a high-volume, fast-paced environment while meeting deadlines
• Is a self-starter who has a demonstrated record of being pro-active
• Outstanding ability to exercise judgment and make decisions without definitive guidance or direction
• Ability to present a professional and positive image
• Ability to produce accurate content under tight deadlines
• Has demonstrated an absolute commitment to the value of public education, demonstrated integrity and excellent human relations and leadership skills, and has demonstrated adherence to confidentiality requirements

ESSENTIAL JOB FUNCTIONS:

• Collaborate with department administrator to strategize and implement communications and marketing plans for the District
• Recommends innovative and promotional avenues of communication for various types of media and suggests effective communication strategies to management
• Creates regular, relevant written and video content for district webpage and social media pages
• Ensures consistent branding and design across all publications
• Writes articles and informational reference pieces for staff and community
• Seeks out story topics and works with students and staff to record, shoot, and edit videos, podcasts and other multimedia projects
• Composes and designs documents (e.g., correspondence, agendas, minutes, flyers,
• E-newsletters, print newsletters, brochures, fact sheets, etc.) and prepares presentation materials (PowerPoint, Excel charts, etc.) for the purpose of communicating information to internal and external audiences
• Coordinates special events
• Creates, updates, and maintains specified pages and information on district and school websites
• Executes emergency communications through a variety of mediums including media distribution, social media, auto dialer, email, and direct mail as required, including late night and/or early morning execution
• Assists with Communications Department projects as needed
• Demonstrates prompt and regular attendance
• Handles sensitive material in a confidential manner
• Performs other duties as assigned by the supervisor as related to the position

• Attends meetings as assigned for the purpose of conveying and/or gathering information required to perform functions
• Serves as District resource in area of expertise, may train other district staff
• Assists other personnel as may be required for the purpose of supporting them in the completion of their work activities
• Requires periodic early morning, evening, and weekend hours to set-up for meetings and assist administrator 

• PHYSICAL REQUIREMENTS:
• Ability to:
• sit, stand or walk for prolonged periods of time
• talk and hear conversations in a potentially noisy environment
• use precise control of fingers and hand movement, often in a repetitive motion such as keyboarding
• reach for and handle objects
• use close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus
• Regularly focus on a computer screen
• Bending, stooping, kneeling and lifting and/or moving up to 50 pounds may also be required on occasion
• WORKPLACE EXPECTATIONS:
• Maintaining regular and punctual attendance. In case of an absence, site and/or district protocol for reporting absences is followed.
• Maintaining appropriate confidentiality regarding information about students, staff, and parents
• Dress in a professional and appropriate manner for the assignment and the work setting
• Exercising prudent judgment
• Work independently in the performance of routine duties
• Follow all District policies and work procedures
• Participate in required meetings and trainings related to the position
• If employee is bilingual, interpretation, translating documents, and/or communicating orally in the second language may be requested
• Cultivate and model a respectful working and learning environment